This month in the spotlight we are getting to know Jo, who joined us as our Senior Operations Analyst last year.
Q1. What brought you into the world of market research?
I applied for a job that required a numerate degree, the company was quite small but growing, the team was nice and had a good relationship with other departments. The software and modelling were being developed at the time so it seemed like an interesting place to be.
Q2. If you were stuck on a desert island and you could bring three people to join you, dead or alive, real or fictitious, who would you pick?
It would probably be a good idea to take people who would be useful in a survival situation. Ray Mears is an expert at survival and he can find food and shelter anywhere. I saw him give a lecture about his travels and he has many interesting stories to keep us entertained.
Taking a doctor might be a good idea, so I would invite Storey Musgrave who is both a physician and an astronaut. When I went to Cape Canaveral, I missed his Q&A session because I was on the launch site tour so we would have plenty to talk about when his medical skills weren’t required.
The sky would be very clear on a desert island so it would be good to invite an astronomer. Jocelyn Bell Burrell, the astrophysicist who discovered radio pulsars would be a very interesting person to meet.
Q3. Describe your ideal weekend
My ideal weekend would be walking along the coast with my husband and dog - preferably somewhere remote with plenty of wildlife. Add in a coffee on the beach and if I could find a fossil, then that would be the perfect day out.
Q4. Favourite film, book and podcast?
I enjoy a variety of films, anything but gory horror, and there are many I could watch repeatedly, although I think my overall favourite is the Hitchcock classic, Rear Window.
Picking my favourite book is really difficult. The Private Life of the Hare and the other books in the series by John Lewis-Stempel, about the fox, the owl and the oak are an interesting mix of natural history, folklore and a bit of poetry that I will read again and again.
If I had to save a book from a fire it would be the New Atlas of the Universe, which isn’t particularly new anymore but is signed to me by Patrick Moore so irreplaceable.
I haven’t listened to a podcast for ages. I used to listen to The Life Scientific on the radio as I drove to work. In this Jim Al-Khalili interviews a diverse selection of people from archaeologists to virologists and as there are over 200 episodes I have plenty to catch up with.
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